In partnership with UN Global Pulse, BBVA's Data and Analytics team analyzed financial data prior to, during and after Hurricane Odile hit Baja California Sur in 2014. Using anonymized data on sale payments and ATM cash withdrawals, the partners measured the resilience of communities following a natural disaster. The researchers found economic recovery time was 2 to 40 days depending on location. They also found income levels and gender differences play a role in recovery time.